Katherine Carey Millinery

Saturday, January 23, 2010

My Dream Request

The following is what I have sent to FIT (The Fashion Institute, NYC) for acceptance into their Accessories Design Program Fall 2010.  They requested an essay... What makes me the perfect candidate for FIT? Why am I interested in the major I am applying for? (in less than 750 words)

As well, they have asked for a portfolio of 8 images...so here's what I gave them (Your's are in slide show form!)

Have you ever been so ready to launch out into the world, but unsure of what is the first step? To say, “Here I am! I have all this to offer! Just what you have been waiting for! I am ready!” Yet, you are not sure who to say this to?

What about feeling like you have been growing but you realize you need help, and yet how do you get help? Or you have been successful in small-scale ways, and now you want to really take the leap but, again, from where to where?

I feel all of these. My label is Paradise Millinery, and I am currently based on Maui, Hawaii. I have been a milliner for twenty years now, and I am self-taught. My education thus far has included experimentation, reading books, and trial and error. I have designed, created and sold at least a hundred originals, likely more; each was, for the most part, one of a kind.

My current target market is broad, ranging from women ages 35-70. My hats sell from $50 - $450. I would like to have them sell from $225 - $450+. At this time I sell them at a boutique here on Maui, and out of my home studio.

So why school now? Why FIT Accessories Design program? Simple. It is time to grow.

This is where FIT is so important to me. I need your expertise. I want to be shown the very basics of hat making. I have been creating all of these years, yet do not know how to properly use the four hat blocks I own. I need instruction. What sort of machines do milliners use? How do I use buckram? I want knowledge. How do I go about hiring a staff? What do I pay them? I want to be the very best hat designer, fully equipped to take on the fashion world and inspire the masses to wear hats again. They did in the past, but I want to be the future.

My future needs FIT. I need the business skills I will learn here to polish myself and prepare my company for the success I feel within me. I need contacts and information on how to source materials. How do I budget and launch my line? How do I get into the market? How do I get my line onto the runways? FIT knows exactly how!

I have realistic goals for taking what I have now and fully pursuing my passion with total dedication. I am ready to be a star student. To ask questions. To study. To learn. To launch.

I haven't even mentioned the whole shoe bliss and handbag scenario. These are accessories I have long wanted to create. These will make great partners to my hats. This program is designed perfectly for my needs, for my future, for my success.

I truly hope there is a spot for me. I am so excited about what the future holds, and how much better my product will be with the knowledge I will learn from FIT. What a better business woman I will be. I look forward to this fantastic opportunity which will give me the courage to soar. Thank you for considering my future and my future success.

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